Proformative is the largest and fastest-growing online community and resource reaching millions of CFOs, senior level corporate finance, accounting, treasury and related professionals. Proformative’s peer-driven community model is revolutionizing the way the Office of the CFO learns about and evaluates products and services.
Influence key decision makers in the “Office of the CFO” through a range of marketing programs designed to build brand awareness, establish thought leadership, nurture loyalty and directly generate business. Proformative’s range of lead generation business tools enable our business partners to tap into this exceptional audience and directly drive revenue.
Leverage lead generating webinars to demonstrate your expertise, build credibility, showcase your services and engage an active audience hungry for information and answers to their business challenges. In 2015 alone, we produced and marketed over a 200 web events for our clients.
Build awareness and generate leads through thought leadership using your own assets (white papers, articles and more) or by having us build productive assets for you:
Your best prospects are in our network! With more than 100,000 members, 2.25M unique visitors and over 3 million visits annually, Proformative is the single most influential resource for corporate finance professionals. Gain visibility with this buying audience through high-impact digital advertising on proformative.com and in our digital event and marketing newsletters. Sizes include:
Premier events for corporate finance leaders to learn, share, network and connect, our conferences feature world-class speakers and attract an audience of senior-level finance, accounting and treasury professionals. We offer a range of sponsorship opportunities to showcase your services and meet face-to-face with your prospects.
Showcase your solutions in the industry’s only peer-reviewed enterprise-level product guide and resource:
We work closely and directly with our clients to build the right solutions for their marketing needs. This leads to unparalleled lead generation and brand building.
Our clients consistently tell us that we are the premier source of lead generation they have, with the highest return on investment and, importantly, that they enjoy working with us above all other service providers. We truly care about your results!
In partnering with Proformative and fully developing our company ‘footprint’ on their Exchange we instantly saw high quality leads, greater branding exposure and strong ROI.
In partnering with Proformative we instantly saw high quality leads, greater brand exposure and strong ROI.
We continually evaluate marketing channels and new opportunities to drive brand awareness, educate our target audience and accelerate our company momentum. As one of the largest and most engaged corporate finance communities, Proformative has proven to be a valuable channel for our marketing efforts.
Proformative has filled a void in the industry by taking a leadership position in providing the finance community much-needed access to information about emerging technologies and enterprise solutions. We’ve been able to further the NetSuite brand to the office of the CFO and directly connect with our target audience.
With the constant changes in the office of the CFO, the demand for a business finance community like Proformative has never been more necessary. I am pleased to be able to contribute to the growth of this fast-growing community.
Proformative offers an extremely compelling value proposition. The company has cultivated a very active community based on open exchange and peer-to-peer information-sharing. Trust and community engagement are highly valued commodities in an increasingly noisy marketing environment and we’re thrilled to be able to successfully reach such an influential demographic as part of our marketing and branding efforts.
The CFO Dimensions Conference is a great experience for us. I like the setting and the ability to interact with folks, and they can ask questions directly. I spent twenty minutes here after my presentation answering extra questions about where should I have my business unit controller in France report to and how do I get my team to work better together. So that’s a real great opportunity for us and the event has the right length. You can get a couple of concepts out there and you focus on the big things, and then just engage in a dialogue.
SAP has been involved with Proformative for a couple of years now and my first experience with Proformative was doing some Webinars with them earlier in the year. The thing that intrigued us about Proformative is their large finance audience. It’s important for us to reach the finance audience and Proformative gave us that avenue, so we’re very delighted to be partnering with Proformative for events like this.
We work very closely with Proformative with various events they do throughout the United States. We do quite a few webinars with them as well. It’s been very important to our business to continue that relationship because we’re able to drive new revenue from a lot of the events that Proformative is constantly putting on across the country.
